Financial management for accounts

personnel

 

Course Objectives

The course will enable participants to acquire knowledge and under-standing of the various important aspects of financial management.

 

Course Outline

– Introduction and concept of Financial Management

– Finance functions and roles

– Financial Accounting and concepts

–   Documentation and preparation of vouchers

– Recording of financial transactions through double entry

– Preparation of cash book and bank reconciliation statement

– Preparation of financial statements

– Interpretation of financial statements

– Fund flow statement and its interpretation

– Cash and capital management

– Profit planning and BEP Analysis

 

Who Should Attend

The course is suitable for personnel engaged in the field of accounts, finance, cost, budget, MIS, audit, etc.

 

Training Methods :  Lecture, Case study, Group Discussion etc.

 

Duration         : 20 - 31 August, 2006

Time              : 17 : 00 - 21 : 00 hours

Venue            :      BIM, Dhaka

Co-ordinator  : Md. Manzur Hossain

Fee                 :        Tk. 5,000/-

 

 

Accounting for Financial and

Non-Financial personnel

 

Course objectives

This course is designed to equip the participants with the knowledge and skill of financial analysis and interpreting financial statements of an organization. The course will enable the participants to help the management improve financial co-ordination at all levels of management which in turn would improve the performance of the organization.

Course Outline

– The management and the Accounting Information

– Introduction to Financial Management

– Concepts and convention of Accounting

– Reading financial statements

– Analysis and interpretation of financial statements

– Cash and fund flow analysis

– Profit planning and break-even analysis

 

Who Should Attend

The course is suitable for junior and mid-level financial and non-financial personnel of private, public and NGO organizations.

 

Training Methods : Lecture, Case Study and Group Discussion.

 

Duration         : 10 - 21 September, 2006

Time              : 17 : 00 - 21 : 30 hours

Venue            :      BIM, Dhaka

Co-ordinator  : Indrajit Chandra Bardhan

Fee                 :        Tk. 5,000/-

 

 

Financial Analysis for decision–making

 

Course Objectives

This course is designed to equip the participants with the knowledge and skill of analysing and interpreting financial statements of an organization in terms of its strengths and weaknesses. The course would enable the participants to help the management improve enterprise performance through proper planning and appropriate decision-making on strategic corporate issues of the organization.

 

Course Outline

– An overview of accounting concepts, principles etc.

– Accounting recording and reporting system (Financial Statements)

– Accounting information for management planning & control

– Financial Analysis mechanism: Financial Analysis and Consultancy
   Techniques (FACT)

– Trend Analysis, Regression Analysis, Analysis of Variance

– Management: Planning and Decision–making

– Future Action Plan (remedial action) on the basis of findings

Who Should Attend

The course is suitable for both financial and non-financial personnel such as Financial Analysts, Financial Consultants, Accountants, Cost Accountants, Planners, Engineers, Production Managers and Management Decision-makers

 

Training Methods : Lecture, Case Study, Group Discussion and Exercise.

 

Duration         : 19 - 20 November, 2006

Time              : 17:00 - 21 : 30 hours

Venue            :      BIM, Dhaka

Co-rodinator  : Md Manzur Hossain

Fee                 :        Tk. 5,000/-

 

 

Internal Audit

 

Course Objectives

The course is aimed to develop knowledge and skill of the participants with regard to a number of important concepts which underline any type of audit, specially internal audit.

 

Course Outline

– A brief history of audit

– Relationship between internal audit and external audit

– Guidelines for internal auditors

– Important concepts affecting the internal auditor’s field work

– Audit methodology

 

Who Should Attend

The course is suitable for personnel from all areas of management especially from audit and accounts department and income tax practitioners. This is also suitable for individuals who want to build up their career in the field of audit.

 

Training Methods :  Lecture, Case Study, Group Discussion, Exercise.

 

Duration         : 18 February–01 March, 2007

Time              : 17:00 –21 : 30 hours

Venue            :      BIM, Dhaka

Co-rodinator  : Md Manzur Hossain

Fee                 :        Tk. 5,000/-

 

 

Accounting information for management

planning & Control

 

Objectives

Managers need information to carry out three essential functions in an organization: Planning operations, controlling activities, and making decisions. The purpose of this course is to show what kind of information is needed, where this information can be obtained and how this information can be used by managers as they carry out their responsibilities. This training course is intended to provide accounting information for proper planning, effective controlling and rational basis for decision making.

Course Outline

– The work of management and the need for accounting information

– The Changing Business Environment

– The roles and skills of manager

– Financial Statements: The Scorecard Information and its analysis

– Cost: Terms, Concepts and classification for planning, controlling &
   decision making

– Cost–Volume–Profit analysis for operational planning

– Relevant costs for decision making

– Managerial Costing/ Variable Costing–A tool for management

– Pricing products and services

– Activity–Based costing for decision making

– Budgeting, budget report and variance analysis for planning & controlling

– Capital Budgeting— a tool for planning Investment

– Social Cost-Benefit analysis

 

Who Should Attend

The course is suitable for mid and junior level personnel of all areas of management working in any department of public, private organizations & NGO’s.

 

Training Methods : Lecture, Case Study, Group discussion.

 

Duration         : 18–29 March, 2007

Time              : 17:00 –21 : 30 hours

Venue            :      BIM, Dhaka

Co-rodinator  : Indrajit Chandra Bardhan

Fee                 :        Tk. 5,000/-

 

 

Financial diagnosis

 

Objectives

The course is designed to develop the knowledge and skill of trainees in analyzing and interpreting financial statements of an organization to find out the strengths and weaknesses for proper planning and appropriate decision making.

 

Course Outline

– Accounting Principles, Concepts & Conventions

– Recording system of Financial Transactions

– Reporting system of Financial Results (Financial Statements)

– Financial Statement Analysis Techniques

– Planning & Decision making on the basis of Findings.

 

Who Should Attend

The course is suitable for mid and junior level personnel from all areas of management working in private and public sector. The course is also suitable for the people who are engaged in share trading and marketing as well as for the potential investors in the share market.

 

Training Methods : Lecture, Group Discussion, Case Studies & Exercise.

 

Duration         : 15–26 April, 2007

Time              : 17:00 – 21 : 30 hours

Venue            :      BIM, Dhaka

Co-ordinator  : Indrajit Chandra Bardhan

Fee                 :        Tk. 5,000/-

 

 

Practical Income Tax

 

Objectives

The course is designed to develop the knowledge and skill of the participants with regard to the various types of assessment of income tax. It will enable participants to acquire a thorough understanding of the Income Tax Ordinance 1984 as amended up-to-date, computation of total income, tax credit and assessment procedure of individuals, partnership firms, companies, NGOs etc.

 

Course Outline

– A brief history of income tax law in Bangladesh

– Scope of income tax law

– Classification of income

– Assessee, residential status and locale of income

– Income year and assessment year

-  Tax rates and tax return

-  Heads of income

-  Advance payment of tax and tax deducted at source

-  Return of income, assessment, appeal and revision

-  Computation of tax - individual, firm, company and NGO

 

Who Should Attend

This course is suitable for mid and junior level executives from all areas of management as well as income tax practitioners.

 

Training Methods : Lecture, Case Study, Group Discussion and Exercise.

 

Duration         : 20 May–07 June, 2007

Time              :    17:00 –21 : 30

Venue            :      BIM, Dhaka

Co-ordinator  : Md. Manzur Hossain

Fee                 :        Tk. 6,500/-



Managing E-Information : Tools & Techniques

 

Objectives

The major objective of the course are to give broad concepts on online/offline central database management system environment especially for telecom, banking, service provider like gas, electricity, water etc., hospital management, reservation system and organizations that want to share their database with remote personnel. This course is designed to provide an appreciation and understanding of the whole data base management system envrornment and enhance their skills.

 

Course Outline :

·      Concepts of Manual and E-Information

·      Executive Communication through Electronic Media

       a.      Information Searching

       b.   Email correspondence

·      Telecom Network Infrastructure

       a.      Introduction

       b.      Transmission media

       c.      Information Communication Through TCP/IP

       d.   LAN, WAN, Internet & Intranet.

       e.   PBX, VAN, VPN

·      Database Management System

       a.      Concept of RDBMS

       b.      Analyzing & Designing Techniques using ER Diagram

       c.      Introductory SQL

       d.   Three-tier application concepts

       e.      Online/offline Database Management

·      Office Automation System : Tools & Techniques

       a.      Concepts of office automation

       b.   Office work flow and finding automation point

       c.      Developing master automation database

       d.      Developing automation format

·      Electronic Filing System

       a.      Manual Vs. Electronic Filling System

       b.   Office documentation using Word Processing

       c.      Maintaining Office Database using Spreadsheet Analysis

       d.      Presenting Information with audio visual effects using MS Power
      Point

       e.      Maintaining Electronic File System

·      Office Automation Project

Prerequisites

prior knowledge on typing, editing & formatting under Windows or MS Office environment.

 

Who Should Attend

Persons already working in the field of telecommunication, banking, gas-electricity-water service providing sectors having remote client-server working environment and still don’t feel comfort to work with decision support system.

 

Training Methods :  Lecture, Case study, Group Discussion etc.

 

Duration         : 09 - 24 July, 2006

Time              :       17:00–21:00 hours

Venue            :      BIM, Dhaka

Coordinator   : SM Ariful Islam

Course Fee    :        Tk. 8,000/-

 

MS office and internet for professional

excellence

 

Course Objectives

The major objective of the course is to help different government, semi-government, autonomous bodies, public or private sector enterprises to develop computer literate people. The participants will get an idea of the details of computer system, computer applications, programming concepts and how the total system can be utilized for office requirements.

 

Course Outline

Computer Fundamentals

Windows XP

MS Word

– Starting MS Word

– Creating, Saving, Opening Files

– Spell Checking and Page Setup

– Formatting Documents, Applying Fonts and Style

– Working with Tables & Column

– Inserting Page Break, Page Number, Date and Time

– Inserting Symbols, Frame & Picture

– Mail Merge & Macro

– Print Preview & Printing

MS Excel

– Starting Excel

– Worksheet Overview

– Creating Worksheet

– Formatting Worksheet

– Creating and Printing Graphs

– Special Applications

– Printing Worksheet

MS Access

– Data, Database & Database Management

– Database Management System & MS Access

– Creating and Updating Database

– Indexing and Sorting

– Query Formation and Searching

– Screen Design

– Reporting Preparation

Who Should Attend

Persons who are interested to develop career in the field of computer. Office executives/personnel who would like to increase efficiency through automation of their routine office works will also be benefited from this course.

 

Training Methods :  Twenty five percent of the classes will be set a side for theoretical classes and the rest will be practical. The practical session involves hands on exercise on computers. An assignment will be given to all participants at the end of each session.

Duration         : 24 September– 5 October, 2006

Time              : 17 : 00–21 : 30 hours

Venue            :      BIM, Dhaka

Coordinator   : S M Ariful Islam

Course Fee    :        Tk. 4,250/-

 

Duration         :               19–30 November, 2006

Time              : 17.00–21 : 30 hours

Venue            :      BIM, Dhaka

Coordinator   : Md Tariqul Islam

Course Fee    :        Tk. 4,250/-

 

Duration         : 14–29 January, 2007

Time              : 09:00–13 : 00 hours

Venue            :      BIM, Dhaka

Coordinator   : S.M Ariful Islam

Course Fee    :        Tk. 3,750/-

 

Duration         : 04–15 March, 2007

Time              : 17: 00– 21 : 30 hours

Venue            :      BIM, Dhaka

Coordinator   : Md Tariqul Islam

Course Fee    :        Tk. 4,250/-



Office management with computer

application

 

Course objectives

After completing the course, participants will be able to use different computer applications that accelerate the process of undertaking the official jobs efficiently and effectively.

 

Course outline

–   Concepts of Office Management

–   Role of an Office Manager

–   Time Management

–   Office Automation Systems

–   Typing, Editing & Information Storage by using computer

–   Office Budgeting

–   Office Layout and Work Simplification

–   Office Correspondence/Communication by Electronic Mail (Email).

    Traditional Filing System vs. Modern Database Environment

–   Information Searching Through Internet

–   Employee Motivation

–   Leadership & Supervision

 

Who should attend

Mid and junior level managers and executives, and administrative officers.

 

Training methods :  Lecture, discussions and case study etc.

 

Duration         : 02–13 July, 2006

Time              :   17 : 30–21 : 00

Venue            :      BIM, Dhaka

Coordinator   : ABM Rashedul Hassan &

                           Parveen Agaz

Fee                 :        Tk. 6,000/-

 

Duration         : 04–15 March, 2007

Time              :   17 : 30–21 : 00

Venue            :      BIM, Dhaka

Coordinator   : ABM Rashedul Hassan &

                           Parveen Agaz

Fee                 :        Tk. 6,000/-

 

Executive development :

Preparing for the future

 

Course Objective

The course is designed to cater to needs of the executives/managers in order to improve and update their executive skills and attitudes to manage their organizations effectively. The course will help executives to avoid obsolescence by preparing for tomorrow’s management today.

 

Course outline

–   The 21st century executives : An Introduction

–   The skills, roles and functions of executives in organizations

–   Management Change

–   Key facets of leadership styles of the executives.

–   Management excellence through Total Quality Management (TQM).

 

Who should Attend

Mid and junior level executives of different public, private and non-government organizations are encouraged to attend this course.

 

Training methods :  Lecture, Games, Case Study, Film Show etc.

 

Duration         : 16–27 July, 2006

Time              : 16 : 30 – 21 : 00 hours

Venue            :      BIM, Dhaka

Co-ordinator  : A. H. Mostafa Kamal Khan

Fee                 :        Tk. 5,000/-

 

Certificate Course on Management

 

 

Course Objective

The main objective of the course is to develop professional knowledge and skills of working managers/executives.

 

Course outline

–   Management : concepts and issues

–   Management planning.

–   Designing the organization.

–   Staffing.

–   Leadership in management.

–   Motivating people at work.

–    Communication in organization.

–   Concept of financial management.

–   Concept of marketing management.

–   Concept of production management.

–   Concept of TQM.

 

Who should Attend

Junior to mid level executives. This programme is also suitable for the fresh graduates who are interested in building their career in management profession.

 

Training Methods :  Lecture, Exercise, Case Study and film show.

 

Duration                        :                        06–31 August, 2006

Time                        :                        17:30–21:00 hours

Venue                        :                        BIM, Dhaka

Coordinator                        :                        A.B. M. Rashedul Hassan &

                                                Ms. Parveen Agaz

Fees                        :                        Tk. 7,500/-

 

Management development for executives

 

course objective

This course is designed to improve the managerial competence of participants through imparting management knowledge and skills for coping with the changing situations in corporate management.

 

Course Outline

–   Concept of management development.

–   Managerial responsibilities and ethics

–   Strategic planning.

–   Decision–making and problem solving.

–    Communication skills.

–   Leadership and Supervision.

–   Motivation and reward system.

–   Conflict management and negotiation.

–   Time management.

–   Training and Development

Who should attend

Mid and junior level officers engaged in Private, public and Non-Government organizations.

 

Training methods :  Lecture, Exercise, Case Study and Film Show.

 

Duration         :               04–14 September, 2006

Time              : 17:30 – 21:00 hours

Venue            :      BIM, Dhaka

Coordinator   : Ms. Parveen Agaz

Fee                 :        Tk. 5,000/-

 

Leadership development

 

course objectives

Upon completion of the course, the participants are expected to be able to :

–   Understand the importance of leadership

–   Describe the functions of leadership in organization

–   Discuss various approaches to leadership

–   Describe how leadership helps in building effective task teams

–   Explain the process of motivational leadership

–   Identify and discuss the role of leadership in management change

–   Explain the process of empowerment

Course outline

– Leadership: concept and function

– Leadership theories

– Delegation

– Leadership and team building

– Motivational leadership

– Management of change

 

Who should attend

The program is suitable for mid and senior level managers.

 

Training methods : Lecture, discussion, exercise, games, film show and case study.

 

Duration         :               17–21 September, 2006

Time              : 16 : 30 – 21 : 00 hours

Venue            :      BIM, Dhaka

Co-ordinator  : A. H. Mostafa Kamal Khan

Fee                 :        Tk. 3,500/-

 

Motivating employees

 

Course Objectives

At the end of the training course, the participants shall be able to :

– gather in-depth knowledge about the concept and theories of motivation

– utilize the skills required for motivating people at work

– develop motivational strategies

 

Course outline

–   Motivating people at work: The role of a manager

–   Human behavior : Basic concepts

–   Theories of motivation

–   Motivational leadership

–   Team Building

–   Employee Counselling

 

Who should attend

The program is suitable for mid and senior –mid level managers of different organizations.

Training methods : Lecture, Case Study, Group Discussion, Exercise

 

Duration         :               19–23 November

Time              : 09 : 30-13:30 hours

Venue            :      BIM, Dhaka

Co-ordinator  : A. H. Mostafa Kamal Khan

Fee                 :        Tk. 3,000/-

 

Management information systems (MIs)

 

Course objectives

After completing the course, the participants will have the knowledge of information and information systems. They will be able to handle information efficiently.

 

Course outline

— An introduction to Management Information Systems (MIS)

— Data & Information

— Information Systems

— Building Information Systems

— Introduction to Computer Hardware

— Introduction to Computer Software

— Database Management Systems

— Networking & Telecommunication

— Internet and Electronic Commerce

— Information Systems for Business Operations

— Human Resources Management Information Systems (HRIS)

— Strategic Role of Information Systems

— Information as a Competitive Weapon

— Information Systems for Managerial Decision Support Systems (DSS)

— Executive Support Systems

— Expert Systems & Artificial Intelligence

— Development, Management and Control of Information Systems

 

 

Who should attend

The course is suitable for junior and Mid-Level Managers and Executives who deal with information and databases. Top level and strategic managers and people who are in planning and decision-making, can add a new dimension in their jobs, with the touch of computer aided information systems. Fresh graduates will also be benefited from this course.

 

Training Methods : Lecture, Discussion, Participation, Case Study, Presentation and Demonstration will. Necessary classes will be arranged in Compute Lab.

 

Duration         :               19–30 November, 2006

Time              :       17:00–21:30 Hours

Venue            :      BIM, Dhaka

Coordinator   :       Mohammad Nazmi Newaz

Fees               :        Tk. 5,000/-

 

Enhancing organizational performance

 

Course Objectives

This course is designed to help the senior and mid level officers in improving the organizational performance. At the end of the course participants will be able to :

–   understand the issues of productivity

–   setting organizational goals

–   develop criterion for organizational performance

–   identifying the performance gaps

–   allocating work and delegating authority

–   developing action plan

Course outline

–        Environmental scanning

–   Setting organizational goal and objectives

–   Identifying Key Result Areas (KRA)

–   Developing performance indicators

–   Identification of performance problems

–   Action planning

 

Who should attend

Senior & Mid level officers engaged in govt., non-govt. and private organization.

 

Training Method :  Lecture, Group Discussion, Case study etc.

 

Duration         : 04 – 08 February, 2007

Time              : 09 : 30 - 13 : 30 hours

Venue            :      BIM, Dhaka

Co-ordinator  : A. H. Mostafa Kamal Khan

Fee                 :        Tk. 3,000/-

 

Time Management

 

Course Objectives

On completion of the training course the participants will be able to :

–   describe the importance of time management

–   identify the time wasters

–   use the techniques to deal with time wasters

–   budget their own time effectively

 

Course Outline

–   Importance and uniqueness of time as a resource

–   Time wasters and their analysis

–   Strategies to deal with time wasters

–   Tools and techniques of Time Management

 

Who should Attend : Mid and junior level executives working in government, non-government and private organizations.

 

Training Method :  Lecture, Group Discussion, Case study etc.

 

Duration         :     April 8, 2007

Time              : 09 : 00 - 17 : 00 hours

Venue            :      BIM, Dhaka

Co-ordinator  : A. H. Mostafa Kamal Khan

Fee                 :              1,200/-

 

Certificate course on

Management information systems (mis)

 

Course objectives

After completing the course, the participants will be able to handle information efficiently and more effectively.

 

Course outline

— An Introduction to Management Information Systems (MIS)

— Information Systems.

— Strategic Management.

— Database Management Systems (DBMS).

— Object–Oriented Programming

— Spreadsheet Analysis

— Networking and Telecommunication

— Internet and Electronic Commerce

— Information Systems for Business Operation

— Systems Analysis and Design

— Operations Research

 

Who should attend

Manager and executives, who deal with database and information.

 

Training Methods : Lecture, Discussion, Case Study, Presentation and Demonstration will be used. And some class will be arranged in computer labs.

 

Duration         : 08 April – 28 June, 2007 (3 days in a week)

Time              : 17 : 00 – 21 : 30 Hours

Venue            :      BIM, Dhaka

Coordinator   :       Mohammad Nazmi Newaz

Fees               :        Tk. 8,500/-

 

Basic management for managers and

executives

 

Course objectives :

The main objective of the course is to develop professional knowledge and skills of managers/executives.

 

Course outline

–   Management : concept and issues

–   Management planning

–   Designing the organization

–   Staffing

–   Leadership in management

–   Motivating people at work

–    Communication in organization

–    Fundamentals of Financial Management

–    Fundamentals of marketing Management

 

Who should attend

Junior managers/executives will be highly benefited from this programme.

 

Training methods : Lecture, Exercise, Case Study and film show.

 

Duration                        :                        15–26 April, 2007

Time                        :                        16:30–21:00 hours

Venue                        :                        BIM, Dhaka

Coordinator                        :                        Parveen Agaz

Fees                        :                        Tk. 5,000/-

 

Office management with computer applications

 

course objectives

After completing the course, the participants will be able to use different computer applications that would facilitate the performance, the office jobs efficiently. This course will provide them the knowledge for dealing with information and will enable them to work with database management systems.

 

Course outline

— Foundations of office Management

— Planning for the integrated office

— Office layout and management

— Information technology in office

— Basic computer applications

— Financial aspects in office

— Office accounting

— Inventory Management

— Traditional Filling Systems

— Modern database Management systems

— Office correspondence and communication

— Human resources management

— Office supervision

— Time management

 

Who should attend

The course is suitable for mid and Junior level Managers, Executives and Administrative Officers.

Training method : The program is mainly based on hands on training, both in classrooms and computer labs. Training methods, like lecture, discussions and case study will be employed.

 

Duration         : 06-24 May, 2007

Time              :       17:00–21:30 Hours

Venue            :      BIM, Dhaka

Coordinator   :       Mohammad Nazmi Newaz

Fees               :        Tk. 8,000/-



Marketing, sales management and

salesmanship

 

 

Objective

On successful completion of the course, the participants will :

_  understand the modern concepts of market, customer oriented integrated marketing and effective marketing management.

–   be able to use the principles of modern marketing and perform the marketing functions more effectively.

–   be able to manage sales management functions efficiently.

–   be able to use the tools and techniques of modern salesmanship more skillfully in order to achieve the organizational goals and render customer satisfaction.

–   be able to use different tools for promoting sales for higher profitability.

 

Course Outlines

Marketing

–   The Concept of Market, Marketing and Marketing Management

–   Principles, Techniques of Marketing

–   Market Segmentation

–   Marketing Tools

–   Consumer Behaviour and Characteristics

–   Product Planning and Development

–   Pricing and its Objectives, Policies and Strategies

–   Distribution

–   Marketing Promotion

Sales Management

–   Territorial Coverage

–   Role of sales Supervision and leadership

–   Organizing, Supervision and Motivating the Sales Force

–   Evaluating the performance of Salesmen

–   Remunerating Salesmen

Salesmanship

–   Types of selling, basic knowledge needed in selling

–   Finding and approaching customers

–   Selling as a process

–   Sales promotion

–   After sales services

–   Advertising

–   Personal selling

–   Publicity and public relations

Who Should Attend

This course is suitable for marketing and sales executives of both public and private sector enterprises.

 

Training Methods : Lecture, case Studies and Group discussion, Brain storming etc.

 

Duration                :     06 – 24 August, 2006

Time                      :     16.00 – 21.00 Hours

Venue                    :     BIM, Dhaka

Co-ordinator         :     Abdus Samad Chowdhury

Fee                        :     Tk. 6,500/-

 

 

Seminar on

"KEY TO SUCCESS IN MARKETING"

 

Objectives

Prime objective of the seminar is to develop awareness and skills about the key factors of marketing among participants. To help them practice marketing techniques in their day-to-day business operation.

 

Who should attend

The seminar is suitable for sales and marketing executives involved with sales and marketing activities directly or indirectly.

 

Training Methods : Lecture, Case Studies Group discussion, and Brain storming etc.

 

Duration                :     23 August, 2006

Time                      :     09 : 00 – 17 : 00 hours

Venue                    :     BIM, Dhaka

Co-ordinator         :     Farhana Ahmed

Fee                        :     Tk. 1,200/-

 

 

Customer relations management

for marketing success

 

course objectives

This course is designed to develop the understanding of customer relations management (CRM) among the mid level/junior level executives for better performance.

 

Course outline

*    Introduction to Marketing

*    Marketing & Selling Concepts

*    Value, Satisfaction

*    Customer Equity

*    Customer Relations management

 

Who should attend

Marketing & Sales Personnel.

 

Training methods : Lecture, Group discussion, Brain storming etc.

 

Duration                :     03 – 07 September, 2006

Time                      :     17 : 30 – 21 : 00 hours

Venue                    :     BIM, Dhaka

Co-ordinator         :     Farhana Ahmed

Fee                        :     Tk. 3,500/-

 

 

Customer services and effective customer

relations

 

Objectives

The course intends to help the participants to :

–   be aware of the importance of customer services

–   develop positive attitude towards rendering services to the customers.

–   make them conscious about rendering right services at the right time to the deserving customers.

–   develop skills in rendering services and establishing effective long lasting customer relations

Course Outlines

–   Market and Marketing in the modern competitive world

–   Concept, definitions, characteristics and importance of services in modern marketing.

–   Skill development for establishing effective customer relations.

–   Communication of availability of services to the customers.

–   analyzing the Market and Services of the enterprise to fulfill the customer’s need

–   Selling benefit of services

–   Dealing with objections in buying services

–   Handling customer complaints

 

Who should attend

Mid and junior level officers both in public and private enterprise, officers engaged in bank and insurance companies and other service industries.

 

Training Methods : Lecture, Case studies, Group discussion and Brain storming etc.

 

Duration                :     10 – 14 September, 2006

Time                      :     09 : 00 – 13 : 30 hours

Venue                    :     BIM, Dhaka

Co-ordinator         :     Abdus Samad Chowdhury

Fee                        :     Tk. 3,000/-

 

 

Managing product, price distribution &

promotion for successful marketing

 

Objective

The course has been designed to develop awareness and efficiency of the participants regarding the modern marketing practices in the competitive business world. The course will help them to apply modern marketing techniques in their day-to-day business operations.

 

Course Outline

*   Concept of marketing

*   Marketing in a changing world

*   Product planning & development

*   Pricing of product

*   Distribution channels & logistic management

*   Marketing promotion mix

Who should attend

This course is suitable for persons who would like to build up careers in the marketing area. It is also appropriate for the individuals who are engaged in marketing activities.

 

Training Methods : Lecture, case study, group discussion etc.

 

Duration                 :  26 – 30 November 2006

Time                      :  09 : 30 – 13 : 30 hours

Venue                    :  BIM, Dhaka

Co-ordinator          :  Ummeh Habiba

Fee                         :  Tk. 3,000/-

 

 

"WINNING MARKETS THROUGH MARKET-ORIENTED Strategic Planning”

 

Course Objectives

This programme is specially designed for to

- analyze changing marketing environment

- match marketing plan with the changing environment

- win market opportunities through new product development

 

Course Outline

-   Defining Market & Marketing

-   Marketing concept or philosophy

-   Marketing management tasks

-   Marketing functions

-   Strategic Planning : Three key areas and for organizational levels

-   Corporate strategic planning

    -  Defining the corporate mission

    -  Establishing strategic business units (SBU)

    -  Planning new business, downsizing, or terminating older business

-   Business Unit strategic planning

-   SWOT analysis

-   Checklist for performing strengths/weakness analysis

-   The marketing process

-   New product development process

Who Should Attend

This course is suitable for top executives. Entrepreneurs may also attend the course

Training Methods : Lecture, Group discussion, Case Study, Field Visit.

 

Duration              :  17 - 28 December, 2006

Timing                :  17 : 00 - 21 : 30 hours

Venue                 :  BIM, Dhaka

Co-ordinator       :  Uttam Kumar Datta

Fee                      :  Tk. 5,000/-

 

 

Marketing Management : Principles and

practices

 

Objectives

The main objective of the course is to impart appropriate knowledge about modern and dynamic marketing management among small entrepreneurs and executives of different organizations.

 

Course outline

–   Concept of marketing

–   Marketing functions

–   Marketing strategy

–   Product concept

–   Pricing policy

–   Distribution methods

–   Advertising and sales promotion

–   Public relations in marketing

 

Who should Attend

This course is suitable for individuals who are already in business or would like to start business in future. This course is also suitable for the personnel who are engaged in marketing activities.

Training methods : Lecture, Case Studies,  Group discussion and Brain storming etc.

 

Duration                :     14 – 25 January, 2007

Time                      :     17 : 30 – 21 : 00 hours

Venue                    :     BIM, Dhaka

Co-ordinator         :     Farhana Ahmed

Fee                        :     Tk. 5,000/-

 

 

Developing selling skills

 

Objectives

The course is designed to improve the selling skills of sales executives to acquire knowledge and understanding of selling functions in the context of practical problems of the present day.

 

Course Outlines

–   Modern concept of marketing

–   Modern concept of selling, sales management and salesmanship.

–   Personal selling

–   Qualities of Sales person

–   Dealing with objection

–   Handling customer complaints

–   Selling benefits

–   Selling functions and techniques

 

Who Should Attend

The course is suitable for the junior level marketing/sales personnel and field sales personnel of both private and public sectors.

 

Training Methods : Lecture, Case studies, Group Discussion, Brain Storming etc.

 

Duration               :    11 – 15 February, 2007

Time                     :    09 : 30 – 13 : 30 hours

Venue                   :    BIM, Dhaka

Co-ordinator         :    Abdus Samad Chowdhury

Fee                       :    Tk. 3,000/-

 

 

Marketing Techniques for executives &

Entrepreneurs

 

Course Objectives

The main objective of the course is to impart appropriate knowledge about modern and dynamic marketing management among small entrepreneurs and junior executives of different organizations.

 

Course Outline

–   Modern concept of marketing

–   Integrated marketing management

–   Marketing functions

–   Marketing system and environment

–   Marketing strategy

–   product policy management

–   Pricing policy

–   Distribution methods

–   Modern salesmanship

–   Sales presentation

–   Advertising

–   Public relations in marketing

–   Concept of service marketing

 

Who Should Attend

The course is suitable for individuals who are already in business or would like to start business in future. This course is also suitable for the personnel who are engaged in marketing activities.

Training Methods :  Lecture, Exercise, Case Study and Film Show.

 

Duration              :    01–12 April, 2007

Time                   :    16:30–21:00 hours

Venue                 :    BIM, Dhaka

Coordinator        :    A.B. M. Rashedul Hassan

Fees                    :    Tk. 5,000/-

 

 

 

Developing Marketing Segmentation

And Product positioning strategy

 

Course objectives

The objective of this course is to help the marketing personnel for effective planning and decision making regarding Market Segmentation, Target Marketing and various aspects of product positioning.

 

Course outline :

–    Introduction to Marketing

–    marketing Mix

–    Market Segmentation

–    Variables of Market Segmentation

–    Target Marketing

–    Positioning

–    Repositioning

Who should attend

Marketing & Sales personnel

 

Training Methods :  Lecture, Group discussion, Brain storming etc.

 

Duration                :     22 April–03 May, 2007

Time                      :     09 : 30 – 13 : 30 hours

Venue                    :     BIM, Dhaka

Coordinator          :     Farhana Ahmed

Fee                        :     Tk. 4,500/-



Human Resource Management for Executives

 

Course Objectives

The programme is designed to familiarize the participants with the basic principles and techniques of human resource management. Special attention will be given to develop operational skills for smooth discharge of day-to-day HR functions.

 

Course Outline

– Personnel Management : Concept, Nature, Scope and Importance

– Functions of Personnel Department

– Job Analysis : Job Description and Job Specification

– Recruitment and Selection, Placement

–         Compensation: Wage & Salary Administration & Incentives

– Performance Appraisal

– Motivation

– HRD : Training and Development

– Employee Grievance Handling

– Legal Approach : Basic Labour Laws

 

Who Should Attend

The Programme is suitable for senior and mid-level executives in the government, semi-government & private sector. It will also be suitable for executives working with NGOs and Fresh graduates who are interested in building their career in the personnel profession.

 

Training Methods : Lecture, Case Studies and Group Discussion

 

Duration         : 17 – 28 December, 2006

Time              : 17 : 00 : 21 : 00 hours

Venue            :      BIM, Dhaka

Coordinator   : Akhund A. Shamsul Alam

Fee                 :        Tk. 5,000/-

 

 

Labour Laws For Mangers and Executives

 

Course Objectives

The programme is designed to suit the executives to develop their skills in the following areas :

–   conceptual knowledge of various labour laws that are in force in Bangladesh.

–   operational skills for smooth and quick settlement of industrial and labour problems requiring classification of labour laws.

–   effectiveness in joint consultation, negotiation, handling of grievances and disciplining the employees under the provisions of the laws of the land.

 

Course Outline

–   Labour laws : significance, historical background

–   The Factories Act, 1965 : Main Provisions

–   The shops and Establishments Act, 1965 : Main provisions

–   The Employment of labour (S.O) Act, 1965 : Main provisions

–   The Payment of wages Act, 1936

–   The Workmen's Compensation Act, 1923

–   The Industrial Relations Ordinance, 1969

–   The Maternity Benefit Act, 1939

 

Who Should Attend

Managers, Personnel Officers, Administrative Officers, Labour Welfare Officers and other executives, working with and through people.

 

Training Methods : Lecture, case studies, exercise, group discussion etc.

 

Duration         : 11 – 22 February, 2007

Time              : 17 : 00 : 21:00 hours

Venue            :      BIM, Dhaka

Co-ordinator  : Akhund A. Shamsul Alam

Fee                 :        Tk. 5,000/-

 

 

Certificate course on human resource management

 

course objectives

The program is designed with a view to help the participants in developing :

–   Conceptual knowledge of the basic principles and techniques of HR management

–   Operational skills for smooth discharge of day-to-day personnel functions

Course Outline

The program will be conducted in four modules. They are :

–   Human Resource Management

–        Organizational Behavior

–   Labour Laws

–   Industrial Relations

 

Who Should Attend

This programme is suitable for employees in the government, semi-government, commercial enterprise and NGOs. this programme is also suitable for the fresh graduates who are interested in building their career in HR profession.

 

Training Methods : Lecture, case studies, group discussion etc.

 

Duration         : 13 – 24 May, 2007

Time              : 17 : 00 : 21 : 30 hours

Venue            :      BIM, Dhaka

Co-ordinator (s)                   : Akhund A. Shamsul Alam & Mohammad Mainul Islam

Fee                 :        Tk. 5,000/-

 

 

Human Resource management : Basic issues

 

Course Objective

This program is exclusively designed to suit the working executives in human resource areas with a view to develop their knowledge as well as skill in the following areas :

–   Basic principles and techniques of human resource management

–   Develop operational and conceptional skill for smooth discharge of day-to-day personnel function.

 

Course outline

–   Human Resource : Concept, Nature, Scope and importance.

–   Functions of Personnel Department

–   Job Analysis : Job Description and Job Specification.

–   Hiring process

–        Compensation : Wage and salary Administration, and Incentives.

–   Performance Appraisal

–   Motivation

–   HRD : Training and Development

–   Employee Grievance Handling

Who Should Attend

The program is suitable for Administrative Officers, mid-level managers, Hr officers and other executives in the Government, Semi-government and private sector, Fresh Graduates who are interested in building their career in the personnel profession are encouraged to attend the program.

 

Training Method : Lecture, case studies, group discussion etc.

 

Duration         : 10–14 June, 2007

Time              : 17:00 : 21:00 hours

Venue            :      BIM, Dhaka

Co-ordinator  :       Mohammad Mainul Islam

Course Fee    :        Tk. 3,500/-

 

 

Total quality management (Tqm)

 

Course Objective

The objective of the course is to develop the knowledge and skills of the participants in respect of various Total Quality management techniques and producers.

 

Course Outline

–   Development of concept of Total Quality Management

–   Five basic stages of quality management

–   Quality control, Quality Assurance & other quality initiatives in production & operation, Administration & general services

–   Bench marking for Quality

–   Process quality improvement

–   Creating quality culture

–   Seven basic tools for quality improvement

–   International Quality Management System Standard ISO 9000 : 2000 version

–   Creativity, Innovation and Quality

–   Human resources and quality

 

Who should Attend

The course is suitable for senior and mid-level managers and engineers from any organization-government, public sector, private sector and NGOs.

 

Training Method : Lectures, Games, Exercise, Case Studies etc.

 

Duration                :     20 – 31, August, 2006

Time                      :     17:00 - 21:30 hours

Venue                    :     BIM, Dhaka

Coordinator          :     A. N. M. Shahidullah

Fee                        :     Tk. 5,000/-

 

 

ImpLementing ISo 9001 : 2000

Quality management System

 

Course Objective

The objective of the programme is to familiarize the participants with ISO 9001:2000 series and International Quality Standard and other related quality initiatives like Quality Control, TQM, Quality Circle etc. with a view to implement it successfully in the organization.

Course Contents